Studies

As experts in direct marketing, we have developed several tools to help you make the most of your national and international campaigns. Use the following links to download them free of charge.

 
Direct Marketing Monitor International 2008

Discover the new Direct Marketing Monitor International 2008: a comprehensive, exhaustive, functional, practical and free tool, offering the keys to successful direct marketing in 30 countries.

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Make even more of your international direct marketing campaigns.

Discover the new Direct Marketing Monitor International 2008: the keys to success in 30 countries.

Presenting the new Direct Marketing Monitor International, a study conducted by DHL Global Mail (the world’s largest and most qualified network of international solutions and a Unipost partner) in collaboration with the TNS Infratest Market Research Institute in Bielefeld, Germany. It is a comprehensive, exhaustive, functional and practical tool, available free of charge.

  • Comprehensive
    Because the research was conducted in 30 countries (12 more than in the previous edition).
  • Exhaustive
    Because surveys were conducted with 18,500 users worldwide.
  • Functional and practical
    Because the study helps you identify your target audience and determine what it values most in a direct marketing campaign, as well as the aspects to which it is most responsive. Plus, all of this information is provided quickly and conveniently on an interactive, user-friendly CD-ROM.

Request yours now, free of charge, by clicking here. For further information, contact us at 902 902 242.

Achieve international success with your campaigns. The DMMI 2008 gives you all the keys.

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Direct Marketing Monitor International 2006

The Direct Marketing Monitor International 2006 offers you an outstanding basis for targeted analysis of general economic data, direct marketing trends in 18 countries, and consumer and target audience attitudes.

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Have a look beyond the borders and discover the international potential market: your new potential customers in America, Asia and Europe. Get an accurate knowledge about markets, people and their opinions.

How does your target accept mailings?
How can you achieve the best response rate?

“Direct Marketing Monitor International 2006” offers you an excellent basis for concrete analysis of general demographical data, direct marketing trends, consumer attitudes and opinions.

Fill in this form and request your interactive CD with the direct marketing keys in 18 countries.

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Direct Marketing Monitor International 2005

Gain key insights into people, markets and opinions. This tool will help you make the most of your international direct marketing campaigns.

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The Direct Marketing Monitor International 2005 offers guidance and strategic support for campaigns geared towards establishing a successful dialogue with new customers around the world. In addition to Europe and the US, it covers the booming economies of the Asian Pacific, including China, Hong Kong, Singapore, Japan, Australia and New Zealand.

Readers will be treated to a wealth of economic data, as well as detailed descriptions of direct marketing trends, behaviour patterns, consumer preferences with regard to direct marketing and the uses consumers make of the media.

The DMMI 2005 underscores the international position of mail as a powerful tool for carrying out international direct marketing campaigns and helps you win new clients.

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DMMI 2005 (English) Download
DMMI 2005 (Spanish) Download

DIRECTA, the Unipost newsletter

The latest news and developments in direct marketing, published quarterly online. (Only available in Spanish)

DIRECTA, the Unipost newsletter #1 Download
DIRECTA, the Unipost newsletter #2 Download
DIRECTA, the Unipost newsletter #3 Download
DIRECTA, the Unipost newsletter #4 Download
DIRECTA, the Unipost newsletter #5 Download
DIRECTA, the Unipost newsletter #6 Download
DIRECTA, the Unipost newsletter #7 Download
DIRECTA, the Unipost newsletter #8 Download
DIRECTA, the Unipost newsletter #9 Download
DIRECTA, the Unipost newsletter #10 Download

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